One of the highlights from Cannes is the Wildfire stories.
You can watch the full presentation of Wildfire – Stories in full here presented by Contagious and Leo Burnett.
This year’s focus was on stories with a …
Read the full story »IBM has launched an Android based mobile app to “Augment” what is happening at Wimbledon. Taking a live feed from the handset’s camera, it superimposes content and data associated with various points of interest into that video stream. For example live scores, court information etc.
The widespread adoption of 3G and Smartphones has meant that the potential audience for leveraging location (using the phone’s GPS), and supplementing that with value added information is reaching a critical mass.
I think it makes sense to trial new technologies at these type of events.
As long as the “Value Add” of the supplementary information is primary, I think this technology is a great way to engage with consumers.
Social Media has brought content creation tools to consumers, allowing an efficient means for organizing, facilitating outreach, encouraging dialogue and raising money.
This video describes how social media is being used in Lebanon for “digital activism”.
Successful …
Social Media – Finding your voice
I still recall presenting the Facebook Australian population at 4.3 million around the middle of 2008.
It’s now surpassed 5 million which means that more than 1 in 3 of Australia’s online population is on Facebook.
This …
Here’s a great video that describes how BESTBUY is using a corporate wiki to share ideas within the company.
Utilising a website that acts as a web2.0 intranet, BESTBUY employees are able to share and edit …
Brita Water Filter now have a youtube channel
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I have just created this widget for the Victorian Government in support of the Bushfire appeal, which is now listed on the Premier’s site at http://www.premier.vic.gov.au
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History of the Internet is “an animated documentary explaining the progress in computing technologies from 1957 to 2009.
The tale is told using PICOL – Pictorial Communication Language – icons, and is a very effective communication …
Facebook has experienced a 18% rise during the last quarter of 2008 in Australia, to now boast 4.3 million Australians – up from 2.3 million from 12 months ago.
This number represents about 25% of the …
I’ve posted a version of a social media presentation that I have been delivering.
It runs through my definition of social media, why it matters, and then outlines the 3 step action plan that I have …
