Interest based ambient awareness
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Interest based ambient awareness
Wed, 29/10/08 – 8:51 | No Comment

Social scientists refer to the craving for online contact as “Ambient awareness”. They liken the feeling to being similar to being physically near someone and sensing their mood by their body language, mood and comments.
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No doubt that consumers love Mac’s

Submitted by User Imageifarmer on Wednesday, 30 November 2005No Comment

Adding to George Master’s home generated IPOD commercial, Daphne Kalfon has created her own “I love my Mac” song, complete with website.

ilovemymac

When was the last time your consumers did something like this in honour of your brand?

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