Online advertising inside games is on the rise, but here is a mashup of “consumer generated content” with “Gaming ads”.

Game players of Project Entropia can now create their own ads using a kind …

Imagine you are browsing through a store looking at the latest HDTVs. Now you have done your homework checking out CNET and Amazon
to get expert and other consumer opinions, so you have a reasonable …

Kodak has joined the ranks of brands who are running campaigns to assist consumers creating their own content.

The original Kodak commercial where a man takes a group of children through a gallery and the pictures …

McDonalds is running a global online casting campaign to select new faces for it’s “I’m lovin’ it” campaign.
Contestants submit a photo & story of what you love doing, which makes it reasonably easy to enter. …

Here’s another great example of ORSIM (Open-source, Research, Shaper-lead, Innovation and Marketing), this time focused on how to present an existing product, the Chevrolet Aveo to young buyers.
GM asked for volunteers from the Public Relations …

In a world where everything is becoming digital (think photos, videos, news, tv), it’s interesting to see some frontiering businesses that are specialising in what I call “Analogising” your digital assets.
Whether it be producing a …

In the UK, confectionery maker Cadbury has just launched a talent contest based on podcasting. Positioned to discovering new talent from singers, writers, poets, and/or comics, as long as the talent is pitched in audio …

Wikipedia have a good summary page of all the April Fools day reports.
Ever wanted to make a backup copy of what’s in your brain? Then consider one of these

Or .. Google getting into the …