Community sharing is great, but sometimes you want to customise your preferences based on your own needs / interests. RSS feedreaders such as Rojo, Bloglines do this for RSS feeds, and while they provide a list of popular news feeds, it can take a little time to get it setup.

Spotback launched this week and presents a very clean news portal interface, pre-loaded into news categories and basically allows you to start reading right away. It really hits the spot! Unlike Digg, which uses community ratings to determine which are the most popular stories, Spotback learns from your ratings, so that overtime you get more stories from sources you rate highly and less from those you score less relevant.

Perspective: I think Spotback has an interesting product and suggest it is hoping to do for news articles what Pandora does for music.