Interest based ambient awareness
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Social scientists refer to the craving for online contact as “Ambient awareness”. They liken the feeling to being similar to being physically near someone and sensing their mood by their body language, mood and comments.
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Home » Consumer Generated, Frontiering Campaigns, Word of Mouth

Doodle 4 google

Submitted by User Imageifarmer on Tuesday, 24 July 2007No Comment

Google in Australia have launched a doodle 4 google competition which encourages school aged kids to design their own Google icon based around an Australian theme.

doodle4google

Consumers will have a chance to vote for their favourite entries, and the overall winner will have their doodle featured on the Google Australia homepage on Australia Day 2008.

Perspective: This is a nice touch by Google to promote their business with schools and also to encourage participatory consumer generated media.

Update: here’s a youtube video of Australian kids talking about the contest

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