This is a very cool use for Augmented Reality.
The fun and interactive system known as Pool Live Aid allows for dramatic real-time updates to the pool action, so that it not only entertains but serves as a straightforward teaching tool. Most importantly, it’s designed for players of all skill levels: the use of the automatic recording of shots function, for instance, assists more skilled players, while the real-time trajectory calculations would benefit any player, regardless of level.
Google has unveiled a new tool called “Talk To Books,” a new search tool which uses semantic search to search based on meaning, rather than mere keywords, and powered by the Google’s machine learning AI which is uused to implement ‘smart’ email replies – to provide an entirely new way to explore books.
What happens when, for the first time in human history, books can be searched at the sentence level, rather than at the author or topic level?
Well as the video above suggests, book reviews will get much easier.
Trendwatching have just published a trend titled The Future of Retail which details these 5 insights.
1. MAGIC POINT OF SALE
Consumers now expect to summon retail brands as they would a genie from a lamp.
2. DEEP RETAIL
In 2019, smart retail brands know their customers better than customers know themselves.
3. CULTURE CLUBS
Your internal culture is your brand. So do more to help your people flourish.
From discovery to delivery, retail brands are automating the customer journey.
5. PRACTICAL POST-DEMOGRAPHICS
Inclusive marketing is no longer enough. Time to to reimagine everything you do around true diversity.
Mercedes & Thai health unites to create the Universal Language of Pain https://www.universallanguageofpain.com
Mercedes vehicles are used as ambulances in Thailand so this partnership makes good brand sense.