Articles in Feature
Taking inspiration fromChristmas Cards on Wheel, visitors to the site can control the camera on wheels and take pictures of the Christmas scene and send as real cards to friends and family. A live camera travels around the Christmas scenes and users can take endless variations of photos. Visitors to the site can also choose to be the driver of the “train” and decide what should happen in the live surrounding.
PostPost is an interesting mashup that presents your facebook wall as a nicely formatted news feed
We’ve been talking to clients a lot recently about the changing “content exchange” and in particular the challenges of harnessing community content.
This presentation looks at the way the web is being “packaged” and rold in the form of “Social Entertainment”, complete with some informative research.
My updated Social Media Action Plan presentation
Social Media – What is it?
“Open Conversations that encourage participation and connect people”
- FACEBOOK 9.7 million Australian’s on Facebook
- oTWITTER 800 tweets / second
- Youtube 2 billion views/day
Why it matters
- “Social media helps people express themselves and through the wisdom of crowds helps us discover new stuff”
What to do about it ?
- Can’t control it
- Ignoring it just elimates you from the conversation
Twitter Co-founder Evan Williams talks about the ideas for driving twitter’s growth in the future.
Sweden is known for it’s innovation which not only expresses itself in design, but also in creative campaigns.
Agency Forsman and Bodenfors decided to use one of Facebook’s built in features of “Tagging” to get the word out about Ikea’s Malmo store opening. First, they created a Facebook profile for the store manager, Gordon Gustavsson. Then, over the next two weeks, uploaded images from of IKEA showrooms to his Facebook photo album.
Here’s an updated video from the team at Socialnomics which includes some great examples of how social media is used to deliver real business results.
Augmented Reality is still quite new, but that hasn’t stopped some innovative agencies tapping into the technology to promote their client’s products.
First is the “Eminem Augmented Reality Competition” website which encourages fans to “spray art” on a 3D “E” and then submit it into a talent contest in the hope to win a whole bunch of prizes! The site was created by Outside Line and you can enter the competition here.
Looking like a big brother to the iPhone, the CrunchPad tablet PC from Techcrunch is likely to shake up the tablet computing market.

Crunchpad
At 18 mm thick, the tablet only works when connected to the internet. The device takes advantage of clever touch protocols that make for efficient and pleasant consuming of content. Rumoured to be priced at around US$300, the device could become a widely adopted method for reading online content.
Social data portability has been a hotly debated topic with a range of emerging standards competing for adoption.
Afterall, single signon to the web offers a great deal of immediate benefits for users.
Dataportability open standards group has been marketing the concept for a few years now, which supports the OpenID login standard and has been adopted by Yahoo, eBay, Photobucket, and Twitter, and MySpace. Google’s Friend Connect and Facebook’s Facebook Connect are both offering open API’s to developers who can integrate their own login details with one of these major players. Mashable has a good coverage of both of these tools here




