Articles in Frontiering Websites
MSNBC have released a NewsWare site, which provides an interesting news spectrum which can also be customised into a widget to embed on your blog, social network profile, or desktop.
The news experience includes this spectrum which is very engaging.
There is also a Newsblaster tool which lets you read the news while you are playing an online game.
To promote this feature, MSNBC setup the world’s first interactive cinema crowd game.
YouTube is introducing a new feature called YouTube Insight. The new feature will entail several new tracking abilities for those who want to advertise on the video sharing site.
YouTube Insight provides insight on how a video is doing over time and geographically. YouTube Insight will show a breakdown percentage of the countries that viewers are coming from and how long a video takes to perform well
There is certainly a growing trend for small companies to support the growing demand for personalised products. E.g. Brewtopia in Australia allows consumers to personalise their own beverage label.
Vuru.com takes personalization to the degree where it provides customised daily supplement pill packs sent out as several months supply. They have created several starter pack formats linked to lifestyles, but you can also completely personalize your own. Great for people who are taking several different supplements. The site also contains a Vitamin Concierge, which is free for consumers that take 15 or more pills per day.
Sleeveface is defined as "one or more persons obscuring or augmenting any part of their body or bodies with record sleeve(s) causing an illusion"
This unique art-form has inspired over 1400 Flickr photos, a series of Youtube videos, and even a Facebook group with over 10,000 members.
This is a great example of a self powered community linked by the single common objective of creating art from record sleeves.
Absolut loves visions. They love them so much that they turn visions into realities.
In an ABSOLUT World everybody can submit their visions and explore what others have envisioned and realized. And the website reflects this idea with an interactive navigation using 3D graphics to create an engaging experience.
Realised visions are represented in by boxes that you can drag, spin and open. Each one is different, and because they are generated by consumers, you’ll find all kinds of content inside.
David Armano is one of the great visual thinkers best known for his Logic + Emotion blog which is full of creative visuals that clearly explain concepts.
Here’s his talk from this years Interaction 08 conference which describes how the convergence of design and experience are having an impact of the roles people play and the way we work.
I picked up this gem of a illustration while chatting to Ian Lyons, Communications Director at Pure Profile.
| 0 | Change in behaviour |
| 1 | Single sign-on |
| 2 | Seconds to load |
| 3 | Clicks to find the information you need |
How does your website rate?
Lots is being written about how the internet will evolve into a semantic web (sometimes known as web 3.0).
The Semantic web promises to provide a framework that will revolutionise how components of the web can connect to establish meaningful actions.
It’s often easiest to explain a future state with an example of how the semantic web will address a challenging problem.
This article by Tim Berners-Lee, James Hendler and Ora Lassila does just that.
Internet access speeds, lower cost of video equipment, and ease of video sharing has lead to an expansion of video content on the web.
3 former Google employees have launched a site that is positioned as a video based “how-to guide” to pretty much anything. In their words, “Imagine an ever-expanding universe of how-to knowledge, created for you and by you. That’s Howcast“.
Super Bowl advertising isn’t cheap, and at nearly $2 million for a 30 second spot it is the most expensive placement you can make.
So if you are going to advertise during the Super Bowl, there are some basic things that you should get right.
1. Create a microsite for the ad and show the URL in your commercial. If you are spending that much on placement, having a microsite is almost mandatory.
This year 84% of ads did this and unlike last year these URL’s led to the right landing pages.
