Articles in Statistics
Last week Universal McCann released Wave 5 of their yearly social media tracker survey, expanding their data to 53 markets and 37,600 respondents (up from 38 markets and 23,200 respondents in Wave 4)
As usual it’s filled with great information and updated statistics
This is a pretty cool widget that contains easy to navigate web statistics by country
Facebook’s growth continues, here’s the latest statistics
People on Facebook
- More than 500 million active users
- 50% of our active users log on to Facebook in any given day
- Average user has 130 friends
- People spend over 700 billion minutes per month on Facebook
Activity on Facebook
- There are over 900 million objects that people interact with (pages, groups, events and community pages)
- Average user is connected to 80 community pages, groups and events
Alan Long, Research Director for Hitwise reports that Social Media Traffic in Australia has nearly caught Search as depicted by the following chart.
Top 10 Social Networks in Australia are shown here, dominated by Facebook which boasts over 8 million Australians.
The net affect is that companies need more than ever to develop a strategy for Listening and Engaging with these networks so that they have the ability to influence consumers.
Social Media continues to be a topic generating quite a bit of buzz, and sometimes this buzz comes in the form of statistics.
Gary Haynes from Personalize Media has created this counter which demonstrates the raw volume of time and dollars associated with several key social media entities.
Here’s some of the key stats
- * 20 hours of video uploaded every minute onto YouTube (source YouTube blog Aug 09)
