Articles in Video
Truveo (a video search engine) has just launched several country specific video sites Australia, Brazil, Italy, Mexico, The Netherlands, Russia, Turkey.
This is the top rated section in Australia sports category, which you can “snag” as a widget.
It’s incredible just how much video content is now available, and the ability to create and serve niche channels is quite powerful.
A new study commissioned by Nokia suggests that as much as 25% of entertainment will be created and consumed within peer communities. Coined “Circular Entertainment” by Nokia, the research interviewed 9000 trend-setting consumers in 17 countries about their digital behaviors. The study entitled ‘A Glimpse of the Next Episode’ was conducted by The Future Laboratory.
Tom Savigar, Trends Director at The Future Laboratory suggests
Here’s a video poking fun at fortunes being made in Silicon valley and suggesting that the bubble is about to burst.
I know there are some crazy valuations at the moment in the technology sector, but I do feel that many of the so called web 2.0 companies have solid business plans in comparison to the first dot com boom.
Enjoy the video
Gary Vaynerchuk of Wine Library TV fame, talks with The Trend Junkie about building the Wine Community, transparency and the acqusition of Cork’d.
It’s an insightful video full of excellent advice for people wanting to start a community.
We have often mentioned the car segment as one of the best categories suited to “long format” advertising. If you are in the market for a particular make of car, you really want a more detailed engagement than what can be delivered in a 30 second spot.
So it’s no surprise to us that Honda have today launched an Internet TV channel (which will soon be linked to Honda’s UK site) which will deliver on-demand delivery of the company’s films and video content including Honda racing, driving tips and advertisements. Included in the short films section will be a feature on ASIMO (Honda’s humanoid robot), who will also feature as the host of the tv channel.
101 2 litre bottles of Diet Coke + 523 Methos mints = One cool science experiment

These videos are hosted by Revver, which is a consumer generated video site that includes ads and shares the revenue 50/50 with the video creator. In this case there is a Menthos ad at the end which almost summarises the whole essence of the mint.
See the current Menthos Ad which interestingly enough has a guy who sneezes and mistakingly shaves off a little hair from the guy. He ponders the repurcussions until his friend helps him come out clean.



