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I’m starting to see an increase in announcements of content management solutions which are packaging up content curation functionality, The functionality allows content editors to search for content sources around a particular topic, and provide various automation techniques to the way these sources are filtered, and presented in an aggregated publication.

The automation tools are improving and are already starting to exert a disruptive influence on the process of collecting online research.

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Social Media Maturity within Corporations

Here’s a recent presentation from Jeremiah Owyang which examines the various team structures used to drive social media within corporations, and forecasting the changing challenges.

It suggests that 2011 will be a year where integrating social media into other web activities.  This tends to be a gradual process often impacted by desire to deliver engagement metrics.
I’m hoping that 2011 will be a year of Engagement Metrics – a year where they can be clearly seen to impact brand health.

View more presentations from Jeremiah Owyang.