I’m starting to see an increase in announcements of content management solutions which are packaging up content curation functionality, The functionality allows content editors to search for content sources around a particular topic, and provide various automation techniques to the way these sources are filtered, and presented in an aggregated publication.

The automation tools are improving and are already starting to exert a disruptive influence on the process of collecting online research.

Read the full story »
Augmented Reality

Consumer Generated

Engage

facebook

Frontiering Products

Home » Archive by Tags

Articles tagged with: “blog action day”

Blog Action Day

October 15th is Blog Action Day, where 10,000 bloggers around the world are writing about climate  change.

image

Social Media certainly provides a platform to harness the “collective” due to the global accessibility of internet and the ease of content publication which has given consumers a voice.  Cause marketing is certainly one of the early adopters of doing this, and I expect to see a continued growth in corporate sponsorship of these initiatives, demonstrating the merging of social media engagement and PR.