The East Festival in London will feature Pete Fowler keeping festival fans updated via his freshly painted Tweeting Bike.

Pete Fowler's Tweeting Bike

Pete Fowler's Tweeting Bike

It’s a novel way to promote the festival and the @eastfestival twitter address as no doubt Pete will attract attention as he rides through the east london district.

You can check out Pete’s Flickr photo set here and follow the overall festival news via @eastfestival, or via the cleverly named #twike hashtag.

The agency behind this initiative is Chance Collective #twike

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Articles tagged with: movies

Get Chipmunked

Alvin and the Chipmunks is a new movie to be released on Dec 14th.  To promote the movie, the Oddcast software has been used to create quite a unique promotional microsite. The site is called Munkyourself and allows consumers to create a mashup of a chipmunk animated character generated combined with your own voice recording which is of course modified to sound like a chipmunk.

Open Source Movies

Director Alex Jovy has come up with a novel way to get the masses to come out and see his next film: he’s inviting them to be part of the film-
making process.

Itsourmovie.com
is a collaborative idea where anyone can audition online, vote for casting or invest. Alex has raised 120K pounds of a planned 1.2 million, and you can invest even if yuou only have 10 pounds. You can read a Synopsis of the film, which has a working title of “The Flirting Club”.