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I often use the George Masters advertisement in my presentations as one of the first examples of Consumer Generated Content.

Now here’s another IPOD ad, this time for the IPOD Touch product.

Which was covered by this NY Times article and at the time the article describes the number of Youtube views as 2,131 times.
Just to show that traditional media can still impact new media, that number is now has 273,992 times.

Nick Haley even got to re make his ad with TBWA and it will be broadcast during the world series this weekend!

Perspective: Fans often know your brand best, and this is another example of how they can also create world class promotional material.