Even Disney has realised that consumers want to customise their favourite Disney character.
Now you can at Zazzle.com.
Zazzle’s Disney boutique, which can be accessed via disneyshopping.com and disneyinkshop.com, allows consumers to select a Disney character, T-shirt style and color and to add a name or phrase from an approved list.
It’s a good sign that personalisation (rather than mass produced) is here to stay!
