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Recruiting the right people has always been a challenge, and yet the power of online expression in the form of blogs, forums and the like are providing greater insight into the potential of new recruits.

This article in Netimperative shows that more and more companies are looking at bloggers to fill positions in new media.

The article says …
“Sam Michel, Managing Director of Chinwag, said: ‚ÄúSpecialist recruitment websites, social networks, community forums and blogs, are replacing the traditional channels as they get to the heart of the communities sought by employers. ”

Perspective: Just as it is important for Brands to monitor consumer conversations online, it is important for employers to monitor prospective employees online and vica versa.

via Adverblog